Also, be careful how you represent it visually. I have seen many a SaaS startup define their subscription tiers by dollar amount (e.g. $49 a month plan). Obviously, this gets the prospective customer focus on cost, not benefit.
Also, be careful how you represent it visually. I have seen many a SaaS startup define their subscription tiers by dollar amount (e.g. $49 a month plan). Obviously, this gets the prospective customer focus on cost, not benefit.
Brand/marketing executive, Kaizen (ex Netflix). I write on startups, strategy, business, culture & design. Also Sandwiches Of History on Insta/TikTok/YouTube